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conversion-funnel.de
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der - 6
optimierung - 6
funnel - 6
die - 5
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wir - 4
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des - 3
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GEO-Standort der Website
Standort Land - Germany
Anbieter - InterNetworX Management GmbH
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Domain: conversion-funnel.de
Nserver: ns2.inwx.de
Nserver: ns3.inwx.de
Nserver: ns.inwx.de
Status: connect
Changed: 2012-05-03T22:04:18+02:00
Brief facts about conversion funnel:
In e-commerce, the conversion funnel is the journey a consumer takes through an Internet advertising or search system, navigating an e-commerce website, and finally making a purchase. The consumer is seen as being "converted" from a visitor to the site to a buyer. A funnel describes the progressive reduction in the number of users at each stage of the process. Advertising efforts can be aimed at "upper funnel", "middle funnel", or "lower funnel" potential customers. Typically a large number of customers search for a product/service or register as page view on a referring page which is linked to the e-commerce site by a banner ad, ad network or conventional link. Only a small proportion of those seeing the advertisement or link actually click the link. The metric used to describe this ratio is the click-through rate and represents the top level of the funnel. Typical banner and advertising click-through rates are 0.02% in late 2010 and have decreased over the past three years.
Purchase funnel - The purchase funnel, or purchasing funnel, is a consumer-focused marketing model that illustrates the theoretical customer journey toward the purchase of a good or service.
Conversion Path - A conversion path is a description of the steps taken by a user of a website towards a desired end from the standpoint of the website operator or marketer.
Conversion Rate Optimization - Conversion rate optimization is the process of increasing the percentage of users or website visitors to take a desired action.
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